Through all of Eric Corey Freed's talks, there is a common thread: Sustainability is the biggest missed opportunity to transform your business. It is the key to reducing operating costs, improving customer engagement and unearthing new product lines and services.
Twenty years ago, no one would have believed that any company without a website would not be in business in the future. Today, you may not believe that any company not taking charge of their environmental footprint or their approach to sustainability will also not be in business.
In this talk, you'll discover how the threat of climate change is already affecting your business. You'll uncover how to take a leadership position in your industry by leveraging the challenges of environmental responsibility, you'll motivate your operations team to uncover new opportunities, inspire your sales group to upsell new services, or tap into your lifecycle to uncover new product lines. Instead of being a depressing talk on the environment, this hilarious talk will inspire you and transform how you look at your business.
Key Takeaways
Even if every new building were to obtain LEED Platinum certification, it wouldn't reduce our current carbon emissions. In truth we need to focus on making all buildings be net zero energy, net zero water and net zero carbon, including our existing ones.
The next generation of buildings can't simply continue trying to be "less bad" or make us feel guilty for our lifestyles. What is needed are living, regenerative buildings that do no harm and repair the damage we've done. In this talk we will explore new models for how to transform our buildings into living habitats.
Net zero building has come to mean much more than zeroing out the energy use. In order to prepare for our inevitable post-carbon economy, our buildings must offset their energy use, water use and carbon emissions. We will learn the lessons of nature, science fiction and overcoming fear to build in a radically new way.
By examining the emotional, psychological and financial reasons why we design the way we do, you'll learn a better way to sell your clients on greening their buildings. We'll uncover specific, bold ideas for how to retrofit new and existing buildings.
Key Takeaways
Our way of life is killing us. Whether by tradition or habit, the human race does some silly things that hurt us all in the long term. Our cities, buildings and surroundings have been designed around abundant and cheap oil, but now we have painted ourselves into a corner and are stuck there.
The next generation of buildings will have to do better than just energy efficiency and recycled materials. Our lack of foresight has made our buildings toxic, wasteful and unaffordable. Simply "being less bad" isn't enough and will delay our progress for generations. In order to undo the damage of the past, we need innovative, new models for how to build deep green, bio-based buildings.
In this talk we will explore how the lessons learned from history, biomimicry, crowdfunding, and collaborative consumption can provide new insight into ways to design living, regenerative buildings for everyone in a matter of decades. By examining the emotional, psychological and financial reasons why we build, you'll learn new and better arguments for greening your buildings. We'll uncover specific, bold ideas for how to retrofit our existing cities and suburbs. Through case studies, we will discover new tools to design and fund a new wave of innovative buildings.
Key Takeaways